Fresh Produce Group approached us to create a global brand film showcasing their premium New Zealand–grown blackcurrants to buyers around the world. They wanted a visually rich story that highlighted the stunning locations of their farms, the purity of the natural environment, and the superior nutritional qualities that set New Zealand blackcurrants apart.

We followed the growing season from first buds to harvest and packing, capturing the care and precision behind every step of the process. The resulting film combines cinematic imagery with authentic storytelling, positioning New Zealand as a source of the world’s best blackcurrants.

To support Fresh Produce Group’s international markets, the film was translated and remastered in Mandarin with voice-over for their Chinese buyers, helping the brand connect with key markets overseas.